Ensuring your management team and staff are aligned in a unifying direction is incredibly important, and a good brand positioning achieves just that. So we’ll take the time to get to know you and your business and ask the questions you need to ask yourself, challenge some of the assumptions you’ve undoubtedly established over time, and work with you to develop a brand positioning that stands the test of time.

This brand positioning will form the founding pillar on which we’ll build your creative identity. It will also be the guiding strategy behind what and how we communicate with your clients. In addition, you’ll be given online digital brand guidelines for your staff to see anytime, anywhere, with what your brand stands for and how it should be presented.

Here’s what you get:

– Brand survey – sent to management, key staff, and clients
– Brand Story
– Brand Gift
– Brand personality
– Tone of Voice
– Elevator Pitch
– Passion, purpose, process
– Customer personas

Once we have your brand positioning sorted, we’ll put together some mood boards showcasing design direction. We’ll develop your logo and surrounding visual identity.

Here’s what you get:

– Creative mood boards to define the design direction

– Logo (chosen from three concepts)

– Brand colour palette

– Font suite

– Digital brand guidelines

A fully bespoke and responsive Webflow website designed from scratch for your brand, which you’ll have editing control over once finished.

It also includes the following:

Copy

We work alongside you to write your website copy.

Photography

We’ll shoot all the photography needed to bring your website to life, including team photos, project photos, office photos, and anything else required.

Videography

If required, we can shoot engaging videos to act as both/either a brand hero video and a background banner video for sections throughout your website.

Blog / Team / Portfolio CMS

Your website has the option of an unlimited number of CMS collections – such as a blog, a team profiles section, or a portfolio of your work/projects. These templated pages require you to fill out a few fields to generate new ones. A fully responsive website tailored for your brand, with unlimited pages, you’ll have editing control over once finished.

Advanced API Integrations

We’ll integrate third-party software your website needs. Examples include real estate property management and job recruiting software.

Search Engine Optimisation (SEO)

We design and build everything with SEO top of mind and then ensure everything is set up perfectly to preserve and gain search engine rankings – from alt text to H1s.

With Brand Outfit, you get all the swag and printed collateral you need to impress your clients and strike fear in your competition.

Here’s what you get:

– Printed business cards
– Printed postcards / pamphlets
– Building signage design
– Vehicle wrap design
– Two extra designs of your choice

Take your brand to the digital world, far beyond just an email signature. We’ll set you up with one of those, plus all the presentation templates, letterheads, and email marketing templates you could ever need.

Here’s what you get:

– Email Signature
– Google Docs Letterhead
– Google Slides presentation template
– Marketing email (EDM) design

We’ll shoot all the photography needed to bring your website to life, including team photos, project photos, office photos, and anything else required.

-Up to 500 photos

With your newly minted brand ready, it’s time to tell the world about it. We’ll set you up with the assets you need across all social channels, plus give you the templates you need to post beautiful content.

We’ll also provide you with a runway of 10-30 social media posts, so you’re ready to go. On top of this, we can roll out a comprehensive suite of advertising creative for online and offline media.

Here’s what you get:

– Facebook profile image
– Facebook banner image
– Instagram profile image
– LinkedIn profile image
– LinkedIn banner image
– Social media post templates
– Social media post runway
– Google Display Network suite
– Social media ads suite
– Out-of-home (billboards and billstickers) suite
– Print ads suite

Ensuring your management team and staff are aligned in a unifying vision for your new website is incredibly important, so we start all website projects by conducting research.

Here’s what you get:

– Internal brand survey – sent to up to 10 internal team members
– External brand survey – sent to up to 10 clients/customers
– Research summary document

With our research done, and a clear direction as to what it is you want your new website to achieve and convey, we’ll put together some mood boards showcasing some design directions we can go with.

In this phase, we’ll put together a site structure document (sitemap) and work with you to refine what needs to go where. We’ll also decide what CMS collections need to be set up for blogs, testimonials, case studies, client logos, team member profiles, etc.
‍
Here’s what you get:

– Website mood boards to define the design direction
– Site structure document
– Sitemap
– Wireframe

Starting with the homepage, we’ll establish the look and functionality of your website and, once approved, roll out the design to the remaining pages. All pages are designed twice: for desktop screen size(s) and mobile.
‍
Here’s what you get:
‍
– Home page design
– Sub pages design
– Content Structure
– Everything is designed responsively for all screen sizes

If required, we can work with you to refine supplied copy for your new website or write it all from scratch. In this phase, we can also ensure your brand new website isn’t let down by 10-year-old stock imagery and capture a full suite of photos to complement the design.
‍
Here’s what you get:

– Beautiful, eloquent, and powerful words
– A suite of professional and engaging photos

With the design all approved, we’ll build your website in Webflow.
‍
Here’s what you get:

– Your website, built-in Webflow, the world’s most powerful CMS

With your newly minted brand ready, it’s time to tell the world about it. We’ll set you up with the assets you need across all social channels, plus give you the templates you need to post beautiful content.

We’ll also provide you with a runway of 10-30 social media posts, so you’re ready to go. On top of this, we can roll out a comprehensive suite of advertising creative for online and offline media.

Here’s what you get:

– Facebook profile image
– Facebook banner image
– Instagram profile image
– LinkedIn profile image
– LinkedIn banner image
– Social media post templates
– Social media post runway
– Google Display Network suite
– Social media ads suite
– Out-of-home (billboards and billstickers) suite
– Print ads suite

With everything built, it’s time for us to hand over the keys. The handover of a Webflow website is unparalleled in user-friendliness. In other words, maintaining and updating your Webflow website is infinitely easier than WordPress, but we’ll give you the training to ensure you’re confident in managing your new site.

You’ll have everything you need to do the likes of:

– Edit copy
– Swap images
– Upload or delete blog posts, team members, case studies etc.

At 60 days, we will come back and give you a complete refresh of the site:

– Edit copy
– Swap images
– Upload or delete blog posts, team members, case studies etc.

Ensuring your management team and staff are aligned in a unifying vision for your new website is incredibly important, so we start all website projects by conducting research.

Here’s what you get:

– Internal brand survey – sent to up to 10 internal team members
– External brand survey – sent to up to 10 clients/customers
– Research summary document

With our research done, and a clear direction as to what it is you want your new website to achieve and convey, we’ll put together some mood boards showcasing some design directions we can go with.

In this phase, we’ll put together a site structure document (sitemap) and work with you to refine what needs to go where. We’ll also decide what CMS collections need to be set up for blogs, testimonials, case studies, client logos, team member profiles, etc.
‍
Here’s what you get:

– Website mood boards to define the design direction
– Site structure document
– Sitemap
– Wireframe

Starting with the homepage, we’ll establish the look and functionality of your website and, once approved, roll out the design to the remaining pages. All pages are designed twice: for desktop screen size(s) and mobile.
‍
Here’s what you get:
‍
– Home page design
– Sub pages design
– Content Structure
– Everything is designed responsively for all screen sizes

If required, we can work with you to refine supplied copy for your new website or write it all from scratch. In this phase, we can also ensure your brand new website isn’t let down by 10-year-old stock imagery and capture a full suite of photos to complement the design.
‍
Here’s what you get:

– Beautiful, eloquent, and powerful words
– A suite of professional and engaging photos

If required, we can work with you to refine supplied copy for your new website or write it all from scratch. In this phase, we can also ensure your brand new website isn’t let down by 10-year-old stock imagery and capture a full suite of photos to complement the design.
‍
Here’s what you get:

– Up to 1000 Products
– A suite of professional and engaging photos (Extra)

With the design all approved, we’ll build your website in Shopify.
‍
Here’s what you get:

– Your website, built-in Shopify, the world’s most powerful CMS

With your newly minted brand ready, it’s time to tell the world about it. We’ll set you up with the assets you need across all social channels, plus give you the templates you need to post beautiful content.

We’ll also provide you with a runway of 10-30 social media posts, so you’re ready to go. On top of this, we can roll out a comprehensive suite of advertising creative for online and offline media.

Here’s what you get:

– Facebook profile image
– Facebook banner image
– Instagram profile image
– LinkedIn profile image
– LinkedIn banner image
– Social media post templates
– Social media post runway
– Google Display Network suite
– Social media ads suite
– Out-of-home (billboards and billstickers) suite
– Print ads suite

With everything built, it’s time for us to hand over the keys. The handover of a Shopify website is unparalleled in user-friendliness. In other words, maintaining and updating your Shopify website is infinitely easier than WordPress, but we’ll give you the training to ensure you’re confident in managing your new site.

You’ll have everything you need to do the likes of:

– Edit copy
– Swap images
– Upload or delete blog posts, team members, case studies etc.

At 60 days, we will come back and give you a complete refresh of the site:

– Edit copy
– Swap images
– Upload or delete blog posts, team members, case studies etc.